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LOS ANGELES —  We’re getting our first glimpse of some of the ads for this year’s Super Bowl when the New England Patriots take on the Seattle Seahawks.  The latest has a handful of  Victoria’s Secret models suited up to take the field.

The ad will air after the 2-minute warning in the 4th quarter of the Super Bowl telecast on Feb. 1.

There are a lot of new advertisers who have shelling out big money for their ads during this year’s game.

Among them:

Web design firm Wix.com and smartphone accessory maker mophie.

A company called Loctite is also making its Super Bowl debut. That name may not ring a bell. But their top product probably does: Super Glue.

The cost of a 30 second spot is going for $4.5 million.