FOX31 Denver

New action figures target young girls

DENVER — Another group of mompreneurs has created a set of female action figures that give young girls an alternative to traditional sexualized characters.

The seven action figures are called “I Am Elemental,” described as characters that are “More heroine than Hooters.”

They’re athletically built and have superpowers such as bravery, energy, honesty, enthusiasm and persistence.

“I Am Elemental” is taking preorders on its website with the new action figures expected out in December.

To order, go to the website by clicking the link.