This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

DENVER — It’s the season for pumpkin. Pumpkin flavor is everywhere.

Americans spend about $361 million a year on pumpkin spice.

And there’s a lot more than pumpkin lattes and pumpkin beer.

Deborah Takahara and lifestyle expert Heather Collins show us the pumpkin craze in the video clip.